Coke Zero Profiler
It’s too early to make a final judgment on Coca-Cola’s Coke Zero Facebook tie-in, but the idea is fun enough that it just might work.
The Coke Zero Facial Profiler app aims to use Facebook to find your digital double. Coca-Cola promotes its Coke Zero brand under the guise of “having Coke’s taste but with zero calories” so finding an identical stranger is an interesting tie-in.
The app is pretty simple. Grant the Coke Zero Facial Profiler app access to your Facebook account via Facebook Connect and it will search for photos you have uploaded of yourself and scan them with its face recognition software. If you don’t have enough photos uploaded or if the photos aren’t right for the software, you can upload a photo from your computer or take a picture from your web cam.
January 12th, 2010
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